Satu Insights grew out of a simple observation: that the best research comes from people who are genuinely invested in the question being asked.
Our founder, Jennifer, spent 15 years leading research projects across Southeast Asia, working with global agencies, regional corporates, and local brands. Over time, a small group of like-minded researchers, peers with shared values and shared standards, began working together on projects that called for that kind of care.
Satu Insights is the home that grew from those collaborations. A collective, not a corporation. A practice built on relationships, not transactions.
We are based in Jakarta, Indonesia, and work with clients across Southeast Asia and globally.
Satu Insights is powered by a close-knit group of experienced researchers who share a commitment to careful, quality-focused work.
Each member of the team comes with formal research training and years of hands-on experience across research execution and client management. We work collaboratively, support one another, and hold shared standards for every project we take on.
For our clients, this means consistent quality, thoughtful collaboration, and a team that is genuinely engaged from start to finish.